SMC Enterprise Limited - Sylhet in Sylhet Sadar, Sylhet

In 1974, SMC started social marketing program in Bangladesh. Overall mission of SMC is to improve the health and wellbeing of women, children and families through social marketing of products and services in family planning, maternal and child health, adolescent health & hygiene, tuberculosis, nutrition and other socially beneficial areas in partnership with the government, development partners and private sector. SMC and USAID have continued their partnership over the last 49 years and SMC is considered as one of the successful investments of USAID.

According to the Bangladesh Demographic and Health Survey (BDHS) 2017-2018, SMC has remarkably contributed to increase Contraceptive Prevalence Rate (CPR) at the national level by sharing 47% of pills 62% of condoms and 33% of injectables. In total, SMC contributed 38% of the modern contraceptive method use nationally. As per the 2022 Contraceptive Social Marketing Statistics released by DKT International, USA, SMC was ranked as the third-largest social marketing organization globally in terms of numbers of CYPs delivered.

SMC is a major contributor to the Bangladesh national health and family planning program. It markets a full range of family planning products, Oral Rehydration Salt (ORS), Micronutrient Powder (MNP), Multiple Micronutrient Supplements (MMS), deworming tablet, zinc, food & beverage, health & hygiene and other public health products. SMC operates the biggest ORS manufacturing facility in the country having a market share of around 61% (Nielsen, 2019). SMC's Joya sanitary napkin is the second most popular brand in the country which is produced in its own manufacturing plant. The most popular low-dose oral contraceptive pill (OCP) ‘Femicon' topped the list in the OCP category with its highest number of users. SMC's MNP ‘MoniMix' is contributing to reduce iron deficiency anemia among the children under-5 years. Its MMS ‘FullCare' is contributing to improve the nutrition status of the pregnant women and fetus to reduce low birth weight babies in the country.

The Company has its own extensive sales and distribution network and field-level program operations across the country. The Company also has strengthened product supply mechanism through local distributors. To maintain the positive growth with a competitive advantage, the Company has increased its presence in the digital marketplace for brand promotion. The company invested significantly in the manufacturing and infrastructural development in line with the growth trajectory.